Why You Should Have A WordPress Site
So, you’ve got a terrific business idea and you’ve decided you’re going to develop and publish your own website. Well, as you most likely know, there are many factors to take into account. The design of the website, the images you’re going to use, the content, the website architecture, the company logo, the online store – the list goes on. But essentially, what’s most important when developing a new website is the platform you choose. There’s a variety of website platforms available with an array of different features, targeting the entire spectrum of developers from novices to experts. You’ll ask for recommendations on which platform to use and developers will argue for weeks on end about why one platform is better than the other.
It can certainly be confusing to weigh the pro’s and con’s of each website platform and determine which is best for you. So, to save the time and arguments, the simple answer to this question is ‘WordPress’. The following article will provide five compelling arguments as to why WordPress is the best platform to use, whatever your website development skills and abilities.
WordPress is user-friendly and manage
WordPress is very easy to use so you don’t have to be an expert HTML coder to develop an effective and powerful website. The installation process is quick and simple, the tools are intuitive and there’s a built-in updater so you don’t need to stress over not making use of all the latest features. There are inbuilt features for blog publishing, RSS feeds, user management, automated backups, revisions and much more. Once installed, you can start making custom configurations without even writing any code!
WordPress is exceptionally SEO-friendly
In the words of Google Engineer Matt Cutts, “WordPress automatically solves a tonne of SEO issues”. SEO is an exceptionally important component to any website so having in-built features that seamlessly make your website SEO-friendly is extremely valuable. WordPress coding is standard compliance, high quality, and produces semantic mark-up which makes your site extremely attractive to search engines. There are also an assortment of free plugins that you can install which will make your website even more SEO-friendly, but we’ll discuss WordPress’ plugins next.
WordPress is FREE and Open Source
Yes, you read it correctly; WordPress is free to download, install, and use to create any sort of website you like. WordPress is also open source which indicates that the source code is accessible for anyone to modify, edit and create different themes and plugins with a variety of features and publish these to the online community. Right now, there are more than 2,600 WordPress themes and over 3,100 different free plugins available for use. Since WordPress is a community software, it is maintained by a large group of volunteers who all contribute to the software by writing patches, answering support questions and updating documentation. If you have any queries or concerns about anything WordPress related, there are virtually thousands of people willing to help.
WordPress is mobile friendly
Due to the increasing use of mobile devices for internet usage, it’s particularly important that your website is optimised for mobile devices. In fact, one of Google’s latest updates requires websites to be optimised for mobile devices or they’ll be penalised in SEO. Luckily most WordPress themes are developed to be mobile responsive, meaning that whatever device your clients are using, WordPress websites will automatically adjust the appearance of your website to suit. WordPress actually allows you to work on both of your mobile website and PC website independently, so you can easily customise both to optimise the user experience.
WordPress is secure
In today’s world, website security is immensely important so naturally WordPress has high security standards. Approximately one-quarter of websites are created on WordPress so hackers are continuously looking for ways to compromise them. WordPress is well aware of this so has designed a series of security features which prevents any malicious attacks by publishing frequent updates that neutralises these threats. Bear in mind, it’s also important for you to be using a secure device when accessing your WordPress account, so make sure that you utilise standard security tools on your device and only acquire legitimate plugins from trusted sources.
As you can see, WordPress has a series of superior features that simply make it the best website platform on the market. Even though there are plenty of other reasons why WordPress is an excellent choice for your website, this article just concentrates on 5 of these: WordPress is very user-friendly, free and open source, significantly SEO compatible, mobile friendly, and secure. What more could you want from a platform to build an effective and powerful website? If you have any queries about how you can further optimise your website, speak to the team at Internet Marketing Experts Kalgoorlie on 1300 595 013 or visit their website: http://www.internetmarketingexpertskalgoorlie.com.au